The challenge
How Chicago Beautiful Smiles Achieved a 17% Revenue Increase The ChallengeChicago Beautiful Smiles provides a wide range of services, from preventative care to complex smile makeovers. While their clinical expertise was high, they struggled to capture that patient satisfaction in the form of online reviews. Their previous system was cumbersome, requiring patients to take too many steps to leave feedback.
Our approach
- 01 Audited and rebuilt the GBP from the ground up. categories, services, photos, posts.
- 02 Aligned NAP across major directories and cleaned legacy citation errors.
- 03 Built localized landing pages and on-page signals matched to high-intent search queries.
- 04 Implemented review-velocity workflows tied to job completion to compound ranking signal.
The outcome
We’ve used another program in the past where patients had to take so many steps. This is a huge improvement."ConclusionChicago Beautiful Smiles proves that patient experience doesn't end at the chair.it extends to how they interact with your brand online. By making it easy for patients to share their stories, the practice turned satisfied smiles into a powerful engine for organic growth and revenu
I love how ServiceLine's program reduces the number of steps for our patients to leave feedback. This has helped us get so many more reviews.